Best Resolution for Vertical Video on IGTV

With Instagram TV (IGTV), you can’t just throw any old video up on the platform. It MUST be a vertical video, between 15 seconds and 1 minute long (or up to an hour if you have a large enough following). So, what dimensions should you be make your content? 4:5? 16:9? Let’s talk about the perfect resolution for video on IGTV!

What is IGTV (Instagram TV)?

Instagram TV (IGTV) dropped today, June 20th and the headlines are making it seem like it’s going to compete with YouTube. Is it a contender? What’s the future of vertical video? Should you be using IGTV in your social media strategy? Let’s discuss!